MamaGlow
An exercising app for new mothers that aim to help new mothers get back to exercising and feel good about themselves.
2025
The project
Goal: To create a user-friendly digital platform that helps new mothers exercise and feel good about themselves.
Brief: Design an app for new mothers who wants to start exercising.
Target users: New moms
Timeframe: 2 weeks
Design thinking process: Empathize, Define, Ideate, Prototype, Test
Introduction
I was briefed to design an app for new mothers who wants to start exercising.
I first need to have a better understanding of postnatal exercises and what potential benefits there are.
To better understand the potential users of this app and what would motivate them to exercise and use this app, I started off with a literature review and conducted interviews.
Research goals
High priority
Who will this app be for and what are they like?
What would motivate new mothers to use this app?
Why is the product important?
Low priority
How would the app work and help users?
When would this app be used?
Where would this app be used?
